A DETAILED GUIDE filled with checklists, worksheets, visuals, insider info + resources to understand and build a brand.
 
Learn how to build a digital brand folder of essential brand assets and collateral to grow your business. (OR! give you an idea of what you’re missing so you can hire someone to help you).
 
This is a digital download that you will be able to download immediately after purchase. Please don't hesitate to reach out if you have any questions or issues. hello@paaperstudio.com
 
This e-book is great for small businesses who are;
Interested in learning about branding, why it’s an important investment and how the whole process works.
Going through the branding process with a designer they have hired to better understand what that experience might be like and to get ahead with some of the research and questions your designer might ask you.
 
What you get:
Printable 20+ page handbook with work pages, guides, quiz questions and resources
Learn why putting pen to paper feeds creativity and ideas
Brand vs. Logo
Brand Checklist Worksheet
Logo Anatomy
Logo Variations
Fonts
Colour Psychology
Brand Colours
Legibility
Style Guide vs. Brand Guide vs. Mood Board
Collateral + Assets
Collateral Ideas
Digital Folders
What to do vs. do later
Favourite Resources
Gain insight, inspiration + direction!